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Burger King’s ad disabled for hijacking Google Assistant

Burger King's ad disabled for hijacking Google AssistantNew York, April 13 (IANS) Google has disabled fast food chain Burger King's recording on Google Assistant after the latter hijacked it to advertise its items.

According to a report in Arstechnica on Thursday, Burger King released a TV ad in which a person asks Google Assistant "OK Google, what is the Whopper burger?"

This statement triggers any Google Assistant devices to read aloud a description of the hamburger's ingredients.

 

For example, if a person has his Google Home near the TV when this ad plays out, it will prompt the speaker to read out loud the description of the hamburger's ingredients.

Unhappy that a third-party had hijacked its voice-command to advertise fast food, Google issued a server-side update to disable Burger King's recording.

"Before the ad was disabled, the Google Assistant would verbally read a list of ingredients from Wikipedia," the report noted.

As soon as the ad was out, internet users edited the content in Wikipedia page and added "toenails" and "cyanide" in the ingredients. This change made the Google Assistant briefly read out false edit.

After the incident, Google Home will no longer read out the burger's ingredient list, as Google made sure that Burger King's specific recording of the phrase no longer triggers a voice response.

When the Google Home receives the specific query, it quietly goes back to sleep, without any response.

(This story has not been edited by Social News XYZ staff and is auto-generated from a syndicated feed.)

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Burger King's ad disabled for hijacking Google Assistant

About VDC

Doraiah Chowdary Vundavally is a Software engineer at VTech . He is the news editor of SocialNews.XYZ and Freelance writer-contributes Telugu and English Columns on Films, Politics, and Gossips. He is the primary contributor for South Cinema Section of SocialNews.XYZ. His mission is to help to develop SocialNews.XYZ into a News website that has no bias or judgement towards any.