JioHotstar Unveils New ‘Bigg Boss 20’ Promo; Salman Khan Returns as Show Gets September 6 Premiere Date

The countdown to television's biggest reality spectacle has officially begun. JioHotstar has dropped a brand-new promo for Bigg Boss 20, confirming that the much-awaited season will premiere on September 6, 2026. Sharing the announcement on social media, the streaming platform wrote, "Ek se bhale do.. #BiggBoss Starts 6th September on #JioHotstar and #ColorsTv." The catchy tagline hints at the show's dual-platform rollout, with the latest season set to reach audiences on both television and digital streaming.

The 15-second promo features Salman Khan in a grand, cinematic avatar that instantly grabs attention. Dressed in a warrior-inspired look and accompanied by a majestic horse, the Bollywood superstar appears to pay homage to his iconic film Karan Arjun. Adding a playful twist, Salman flashes two fingers and says, "Tathas-two!", reinforcing the campaign's central message of "Ek se bhale do" while highlighting the show's availability across two platforms.

This season of Bigg Boss will follow a dual release strategy, giving fans multiple ways to catch the action. The reality show will stream on JioHotstar every night at 9 PM, before airing on Colors TV at 10:30 PM. The move is expected to expand the show's reach, allowing audiences to choose between digital streaming and traditional television viewing while ensuring the franchise remains accessible to viewers across India.

The latest promo also marks the beginning of what is being described as JioStar's biggest-ever Bigg Boss rollout. For the first time, six regional editions of the reality franchise—including Hindi, Tamil, Telugu, Kannada, Malayalam, and Bangla—are set to launch during September across JioHotstar and their respective television networks. The ambitious expansion underscores the enduring popularity of the Bigg Boss format and its growing appeal across multiple languages and regions.

As always, Salman Khan returns to host the Hindi edition, continuing his long-standing association with the franchise. Over the years, his charismatic hosting style, sharp wit, and memorable interactions with contestants have become one of the defining elements of Bigg Boss, making his return one of the biggest highlights of every new season.

With the first promo now out and the premiere date officially locked in, anticipation for Bigg Boss 20 is steadily building. While the makers are yet to unveil the contestant lineup, the latest teaser has already sparked conversations among fans eager to see who will enter the famous house this year. As September 6 draws closer, viewers can expect more promos, celebrity reveals, and surprises leading up to the launch of another drama-filled season.