
The screening event saw appearances from several well-known names including Nushrratt Bharuccha, Sayani Gupta, Shama Sikander, Anjali Anand, Siddharth Nigam, and singer Akasa Singh. Their presence added instant glamour to a film event that thrives on mystery, suspense, and viral curiosity.
At the center of all this anticipation is Backrooms, the psychological horror film backed by global studio A24. Directed by 20-year-old viral YouTube creator Kane Parsons, the film expands on the eerie internet-born mythology that first went viral as a found-footage style nightmare. The transition from online horror lore to a full-scale theatrical release has made it one of the most talked-about genre films of the year.
Originally slated for an India release on May 29, the film is now set to arrive in cinemas on June 12, 2026. According to distribution partner PVR INOX Pictures, the release shift was a strategic move aimed at boosting experiential marketing and creating immersive preview events that match the film’s unsettling atmosphere. The delay has only amplified curiosity, with fans eagerly waiting to step into the unsettling world that Backrooms promises to deliver.
The screening itself reportedly leaned into the film’s eerie aesthetic, with dim lighting, immersive setups, and a suspense-heavy mood that blurred the line between promotion and experience. Guests described the evening as less of a traditional movie screening and more of a psychological teaser into a universe built on liminal spaces, isolation, and creeping dread.
As anticipation builds, Backrooms is shaping up to be more than just a horror release—it is becoming a pop culture moment where internet mythology meets mainstream cinema. With rising interest from both Gen Z audiences and horror enthusiasts, the film’s India rollout is expected to be one of the most closely watched theatrical events of the season.
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