Jamal features vocals from Shuba, Brandon Diaz, and Mayssa Karaa, and showcases a rich, international musical texture. Shuba opens the track with a heartfelt introduction, followed by Brandon Diaz’s distinctive Hollywood-infused vocals, adding a unique layer to the composition. Mayssa Karaa’s ethereal performance enhances the emotional depth, creating what Rahman describes as “a lullaby for humanity.” The track is further enriched by the Firdaus Orchestra, whose cinematic string arrangements provide warmth, depth, and a moving quality to the song.
The music video, directed by Nazeef Mohammed (BToS) and edited by Allan Fernandes, was shot in Dubai with a diverse international cast. The visuals focus on simple, honest, and memorable depictions of shared human experiences, highlighted by the unifying “Jamal hook step,” which ties the narrative together. Through the video, viewers witness how acts of kindness and compassion, no matter how small, can create a sense of unity and collective joy.
The concept for Jamal originated from Dr. Shamsheer Vayalil of Burjeel Holdings, who entrusted Rahman with crafting a piece reflecting the values of compassion, empathy, and shared humanity. Rahman described the creative process as entirely organic, with musicians coming together to jam and let the song naturally evolve into its final form.
Musically and visually, Jamal is designed to resonate across cultures, celebrating humanity in its simplest and most profound form. With its uplifting message, soulful vocals, and cinematic arrangements, the song reinforces A.R. Rahman’s reputation as a composer capable of merging contemporary sounds with universal emotional appeal.
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