The Mumbai launch showcased Golden Goose’s signature “Co-Creation” experience, allowing guests to customize their sneakers and apparel—a perfect blend of luxury craftsmanship and personal style. Celebrities tried their hand at designing unique pieces, adding a playful and interactive dimension to the event that had fans and media buzzing. The store itself, a sleek and stylish space, reflected the brand’s Italian roots while catering to the glamorous tastes of India’s fashion-conscious crowd.
Golden Goose, founded in Venice in 2000, has become synonymous with urban cool and artisanal craftsmanship. Its distressed-effect sneakers are a global phenomenon, blending edgy street style with luxury. The Mumbai launch follows its debut in Delhi earlier in 2025 and pop-up appearances, signaling the brand’s intent to make a lasting impact on India’s fashion landscape.
The event was not just a store launch—it was a spectacle. Fashion influencer Anaita Shroff Adajania added her signature glam quotient, while Bollywood stars brought charisma, laughter, and star power to the celebration. Guests were treated to cocktails, music, and the chance to snap selfies in a stunningly styled store that doubled as a fashion playground for the night.
With Mumbai now on its radar, Golden Goose isn’t just opening a store—it’s setting the stage for a cultural takeover, combining luxury, celebrity, and interactive experiences. From celebrity style showdowns to personalized sneakers, the launch was a masterclass in how to make a brand debut unforgettable.
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