The company introduced a special edition of Bachchan jukebox at Rs 15 lakh (onwards) which lets consumers experience and relive the Bollywood superstar's evergreen songs. There are only 100 Bachchan-themed jukeboxes available worldwide per finish.
Now, the company forays into the world of technology with Bluetooth speakers and headphones.
"With these products, we are looking at a revenue of $40 million from India by the end of 2018," Richard Singh, CEO, Ricatech, told IANS.
"Retro was considered something niche some six-eight years ago. This is the period when we do not call it niche any more. It has become a global trend now," Singh added.
Ricatech is banking upon the direct business model through its own Indian firm to achieve the sales numbers.
"Our strategy is that we would be doing everything by ourselves. We believe we should give people a one-on-one service which basically starts the moment we receive an inquiry for the jukebox," Singh added.
"We have our own team and own back office. We are setting up our own company in India. We also have our own warehouse in Mumbai," he added.
In 2012, Ricatech started focusing on the re-introduction of retro electronics with the worldwide license for a Presley product range.
Weighing 160 kg, the Bachchan jukebox is available in black and gold and white and gold colours.
In terms of specifications, there is a 100-CD capacity carrousel, Philips CD player, five built-in speakers, a dual three-way system for "live" performance reproduction and external speaker connection, dual-volume controls, eight built-in original bubble tubes and original coin-operated mechanism for commercial use in bar or restaurant.
Connectivity options include, built-in computer for installing features like playlist, aux input and Bluetooth for wireless music streaming.
(This story has not been edited by Social News XYZ staff and is auto-generated from a syndicated feed.)
Doraiah Chowdary Vundavally is a Software engineer at VTech . He is the news editor of SocialNews.XYZ and Freelance writer-contributes Telugu and English Columns on Films, Politics, and Gossips. He is the primary contributor for South Cinema Section of SocialNews.XYZ. His mission is to help to develop SocialNews.XYZ into a News website that has no bias or judgement towards any.
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